Shared calendar
View content by channel and campaign in a single calendar.
Turn content ideas into schedules, tasks and approvals
Simplify team communication by keeping the draft, visual, owner, channel and publishing time in one content record.
Content Planning
From scattered ideas to a visible publishing workflow
Content Planning moves drafts, design work and publishing decisions out of separate files and message threads into one timeline. Ownership and status become clearer for every piece of content.
Core capabilities
Core capabilities that accelerate work while keeping data, access and operational boundaries clear.
Drafts and approvals
Manage content through preparation, review, approval and publication stages.
Task ownership
Assign owners for copy, visuals and publishing within the content record.
Channel context
Keep the target channel, dimensions and publishing time clear for every item.
How does it work?
Move forward through measurable, verifiable steps instead of changing everything at once.
- 01
Set up the campaign
Define the objective, period, target channels and content types.
- 02
Plan the content
Place the headline, message, visual and owner on the calendar.
- 03
Request a review
Complete feedback and approval steps on the content record.
- 04
Prepare for publication
Run a final check on approved content for the target channel and time.
Operational impact
Clearer workloads
Makes it clear who owns each piece of content and what stage it is in.
Less duplicated work
Reduces the need for separate spreadsheets, messages and file chains containing the same information.
More consistent publishing
Allows the campaign message, visual and timing to be reviewed in one context.
Frequently asked questions
Common questions about scope when evaluating the product or solution.
Can multiple channels be planned?
Content can be separated by channel and linked under a shared campaign.
Is an approval step required?
Teams can use direct publication preparation or a controlled approval workflow, depending on how they work.
Can visuals be linked to content?
Outputs from Design Workspace and AI Visual can be linked to the relevant content record.
How are time zones handled?
Publishing time is shown clearly in the time zone associated with the company and target channel.
Related pages
Let us define the right path for your needs.
Explore the creative platform or schedule a scope discussion for enterprise products.